Selling consumer products can get complicated quickly. If you’re a small supplier, you may be able to sell directly from a single website. But as soon as you decide to place your product on eCommerce marketplaces, retailer digital sites (like Amazon.com, Walmart.com or Jet.com), or in physical store locations, you need to be able to submit your product data to feed the retailer systems. And they have their own requirements for the way you present your data.
Dies ist wichtig, da die Einzelhändler (die oft als Empfänger bezeichnet werden, da die Daten an sie gesendet werden) alle in ihre Lager eingehenden Produkte verwalten müssen, einschließlich des benötigten Platzes, der Zeit, die die Produkte gelagert werden können, bevor sie verderben, und zusätzlicher Lageranforderungen (wie Einfrieren oder Fernhalten von Feuchtigkeit).
From the retailer side, they are taking in hundreds of thousands – if not millions – of different products to flow through their supply chain. Since they must manage inventory while ensuring quality and accuracy, most have adopted the standards of the Global Data Syndication Network (GDSN), with other suppliers and data recipients. They all share product information in the manner determined by GS1, the global body that oversees the standards for products.
Das GDSN ist ein Industriestandard für den Austausch von Produktdaten, insbesondere von Versanddaten.
Was ist ein "Datenpool"... und was ist der Unterschied?
Data Pools are organizations (like Syndigo) that have the standards and technology systems to send and receive GDSN product information between recipients and their suppliers. On the surface it might appear that one data pool is as good as the next. However, there are three good reasons to consider alternative data pools.
Hier sind einige wesentliche Unterschiede:
- Pricing – Providers may charge based on item overall revenue, or on how many recipients receive data, or on the number of active SKUs in the GDSN. Providers may also charge a premium for customer service if it is not included in the base price. We at Syndigo believe the best approach is to price based on the number of active SKUs, with volume discounts for larger number of SKUs processed.
- Customer Service – this is often overlooked for data submission, but some providers will charge extra for support, or only provide limited support. For something as important as ensuring your data is processed accurately, having direct access to your support team is critical. Of course, customer service is always included as part of our service at Syndigo.
- Data Input/Output –There can be a difference in the way data pools submit your information. Some may simply upload your information to the GDSN as-is, without any quality checks. Some may also require you to do all the item coding before sending them the data. Because it is so important to ensure your data is correct, your data pool should validate your data for accuracy and completeness, and notify you when there are discrepancies that need correcting.
