Customer Experience (CX)

The overall perception by a customer of a brand, based on the sum of interactions, from web browsing to post-purchase support. 

What is Customer Experience (CX)?

Customer Experience (CX) refers to the overall perception a customer has of a brand based on all interactions, from the points of awareness and purchase to loyalty or churn. It encompasses everything a business does to put customers first, from managing their buying journeys to serving their many needs. 

Syndigo provides a comprehensive PXM platform that enables businesses to deliver consistent, high-quality customer experiences across various e-commerce channels. Its PXM platform includes product content syndication, Enhanced Content, and digital shelf analytics capabilities so brands and retailers can drive revenue, customer loyalty, and growth.